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Hootsuite vs Sprout Social pricing

Both tools charge per user or seat, and both list prices on annual billing. Hootsuite Standard costs $99 per user a month. Sprout Social Standard costs $199 per seat a month. Advanced costs $399 on both. Figures come from the Hootsuite plans page and the Sprout Social pricing page on October 27, 2026.

Plans side by side

Tier Hootsuite Sprout Social
Entry None listed Essentials $79 per seat a month, $99 billed monthly
Standard $99 per user a month $199 per seat a month
Professional $199 per user a month $299 per seat a month
Advanced $399 per user a month $399 per seat a month
Enterprise Custom Custom

Hootsuite prices exclude tax. Sprout Social lists annual billing on its plans.

Accounts and profiles

Tier Hootsuite social accounts Sprout Social profiles
Essentials Not offered 5
Standard 10 5
Professional Unlimited Unlimited
Advanced Unlimited Unlimited

Sprout Social plans include 100 AI agent credits per seat a month.

Free trials

Item Hootsuite Sprout Social
Trial length 14 days 30 days
Card needed No No
Trial limits 10 to 20 posts a day per organization, no bulk scheduling Not listed

Team of three on Professional

Our math: Professional costs $100 more per seat on Sprout Social. Three Hootsuite Professional users cost $597 a month, or $7,164 a year. Three Sprout Social Professional seats cost $897 a month, or $10,764 a year.

What we withhold

We do not list Hootsuite monthly billing prices. The plans page did not show them. We do not list Sprout Social add-on prices. The page lists Premium Analytics, Listening, and Employee Advocacy with a demo link.

Compare and track

See the Hootsuite pricing guide, the Sprout Social pricing guide, the Buffer pricing guide, the Later pricing guide, the Hootsuite price page, the Sprout Social price page, and all social tools.

FAQ

Is Hootsuite cheaper than Sprout Social? At Standard and Professional, yes. Hootsuite Standard costs $99 per user a month and Sprout Social Standard costs $199 per seat. Advanced costs $399 on both.

Which has the cheaper entry plan? Sprout Social Essentials costs $79 per seat a month on annual billing. Hootsuite starts at Standard for $99.

How many social accounts do I get? Hootsuite Standard covers 10 social accounts. Sprout Social Standard covers 5 profiles. Both are unlimited from Professional up.

Which free trial is longer? Sprout Social offers 30 days. Hootsuite offers 14 days. Neither needs a card.

Do both charge per user? Yes. Hootsuite charges per user and Sprout Social charges per seat.

How we check

We read and rendered both pricing pages on October 27, 2026. Get an alert when Hootsuite or Sprout Social changes a price.

Checked 2026-10-27. Prices and policies change. Confirm on the source before you buy.

Sources

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